OPTIONAL AI OPPORTUNITY AUDIT / FIVE WORKING DAYS

Need a wider AI roadmap?
We map how it really runs.

You do not need an audit to enquire or to receive a quote for a straightforward implementation. The audit is for businesses that want a review across several processes: it maps how work arrives and gets done, puts a number on each leak, and produces a prioritised implementation plan. Standard audit £750; more complex projects are scoped separately.

WHAT WE LOOK AT

Four areas.
Your real numbers.

We spend the time inside your business, not in a slide deck. We look at how work arrives, who handles it, what it costs you in hours, and which systems hold it all together.

  • Sales and enquiries. How a call, message or web visit becomes a booking — and where it dies. Answer rates, after-hours demand, response times, follow-up.
  • Staffing and admin. Who does what by hand: reception, diary juggling, reminders, invoices, chasing, reporting. The hours that are really spent on it.
  • Marketing and outreach. Social posts, emails, review requests, lapsed-customer nudges. What goes out, how often, and what it costs you to produce.
  • Systems and data. The calendar, booking tool, CRM, payment system, spreadsheets and inbox — what talks to what, what has a proper interface, what does not.
Your businessAI layer
  • Phone and voicemail
  • Website and web forms
  • Calendar or booking tool
  • CRM, spreadsheets, inbox
  • Payments and invoicing
  • Social, email and reviews
We connect through official interfaces. Where a system has none, a person confirms the request.
8hBefore
2hAfter
Owner hours on admin each week. Illustrative sample figures—not customer results.
WHY IT IS WORTH DOING

The evidence says the hours
are there to be found.

These are published figures from independent research, not our results. Your audit replaces them with numbers measured in your business — and every figure in your proposal cites the assumption behind it.

PUBLISHED RESEARCH

What the studies measured.

5.2 hrssaved per week by UK SME owners already using AIOpinium survey with Enterprise Nation, 2026
8 hrslost to admin every week by the average UK small business ownerUK small-business admin surveys, 2025–2026
14%more customer issues resolved per hour with an AI assistant — 34% for newer staffBrynjolfsson, Li and Raymond, NBER working paper 31161
WHAT COMES OUT OF IT

A plan you could hand
to anyone.

The audit is a diagnosis and a plan, not a build. It stands on its own: if you took it to another provider it would still be worth the fee. If you go ahead with Starter, Growth or Pro within 30 days of the readout, the standard audit fee comes off the setup fee in full.

  • How your business runs today. One map of every customer and staff journey: call, web, walk-in, booking, payment, aftercare, admin.
  • Where the hours and money go. An itemised leak inventory — missed calls, slow follow-up, no-shows, hand-typed admin, marketing that never goes out.
  • What AI can reduce, automate or grow. Each opportunity scored on effort against return, with the source of every number and the assumption behind it.
  • The plan and the price. A 90-day roadmap, the package that fits, and a fixed-price proposal. The audit fee comes off it in full within 30 days.
Illustrative dashboard · sample data
Calls answered97%vs 61% before — measured, not assumed
Bookings from AI42this month, into your calendar
Admin hours saved24hat £22/h loaded = £528, signed assumption
After-hours enquiries31previously voicemail
Posts and emails sent38drafted for you, approved by you
Cost of the AI layer£340vs retainer — visible to you
Illustrative dashboard using sample data—not customer results. On a real dashboard every money figure cites the assumption it uses.
  1. 01Call or web visitAny time, any device
  2. 02Answered in secondsDiscloses it is AI
  3. 03QualifiedWho, what, where, when
  4. 04Booked or capturedInto your calendar or inbox
  5. 05You are toldConfirmation + summary
Every step is logged, reviewable and reversible. A person can take over at any point.
THEN WE IMPLEMENT IT

The audit leads straight
into the work.

Answering and booking is usually the clearest leak, so the plan often starts with Starter or Growth. Social posts, emails, reminders, review requests and lapsed-customer nudges are the easiest things to automate and usually the first to go live.

  • Starter — your phone and website stop missing work.
  • Growth — the front of the business and a chunk of the admin and marketing run as one managed layer.
  • Pro — a branded app and the operating system underneath it.
THE FIVE DAYS

What actually happens.

One 90-minute working session with the decision maker, an async review of your call logs, website traffic, calendar and admin load, then a 45-minute readout. Six to eight hours of our work across five working days.

THE 90-MINUTE SESSION
  • 0–10 — the business: revenue band, staff, locations, tools
  • 10–25 — calls and leads: who answers, after hours, where jobs die
  • 25–40 — operations: booking, payments, admin hours
  • 40–55 — customers between visits: follow-up, marketing, reviews
  • 55–75 — the numbers: missed calls, job value, hours on admin
  • 75–90 — fit: which package, what would block us, next step
THE RULES
  • £750 standard; £1,000 if multi-site, tangled software or regulated (dental, clinical)
  • Paid upfront on invoice. Not VAT registered; no VAT added
  • The standard audit fee is credited in full against the setup fee of Starter, Growth or Pro if you sign within 30 days of the readout
  • No obligation to buy; if the leak is not big enough to justify a retainer, we say so
  • Complex discovery across multiple systems or a wider programme is quoted individually, with the fee agreed beforehand
  • No live agent, no website rebuild, no app work inside the audit
BOOK THE AUDIT

Tell us where it hurts. We confirm the start date by email.

  • We reply within one working day to confirm the price band and propose the session
  • The invoice is issued on confirmation and the five days start on payment
  • You will need the decision maker in the room and a rough idea of call volume and job or membership value

Not sure you need it? Book a free 20-minute call first. For a straightforward implementation we can go straight to a scoped proposal without an audit.

Prefer email? Write to dylan@impactlayer.co.uk ↗
This is a request, not a payment. We confirm the price band by email and invoice only when you say go. Your details are saved securely under our privacy notice.