Your business stays separate
Your branding, content, configuration and member data stay inside your own protected workspace.
The app platform for ambitious member businesses
Your brand.
Your community.
One powerful app.
We turn gyms, academies and membership businesses into connected digital experiences—without rebuilding the technology every time.
01Live tenant
20+Core modules
100%Your brand
POWS GymFlagship build
One foundation.
Configured around you.
Not an off-the-shelf app with your logo stuck on. A flexible platform that adapts to your members, language, locations, content and commercial model.
THE PLATFORM BEHIND YOUR APPUpdate the experience.
Update the experience.
Without rebuilding it.
ILBusinessBrandFeaturesYour app
BUILD YOUR APP
See your identity take shape.
PrimarySecondaryAccent
LIVE APP TEMPLATEYour brand
Built for change
Launch modules when you need them. Update content without waiting for a new app release.
02 / LIVE CASE STUDYFrom weekly sessions
View the case study ↗
DRAGON PLAYERS
From weekly sessions
to a digital ecosystem.
Dragon Academy uses Dragon Players to connect player progression, learning, achievements, challenges, communications and academy identity in one member experience.
3Academy areas
24Badge families
1Connected platform
Loading live Dragon…
XP + progressionLive player journeys
Real app screensDragon Players in use
DRAGON PLAYERS / REAL PRODUCTEight screens.
Eight screens.
One connected journey.
Built from Dragon Academy’s real player journey, every screen is working product: progression, AI coaching, training, competition and learning around one connected identity.
THE PLAYER JOURNEY
Home
Personalised XP, the player’s dragon, today’s plan and academy stories in one place.
0108
●LIVE MODULEHome
Real screens. Real product logic.One member journey across progress, coaching, games and content.
Explore the full Dragon Players case study ↗Start focused.
Grow without limits.
Choose what earns its place in your app. Switch on new capabilities as your member experience evolves.
Progression
XP, levels and member milestones
Learn
Courses, guides and structured content
Challenges
Repeat engagement with clear goals
Community
News, messaging and member stories
Bookings
Sessions, classes and availability
Equipment QR
Scan-to-open coaching and workouts
04 / FLAGSHIP FITNESS IMPLEMENTATIONPersonalised performance.
POWS GYM
Personalised performance.
One member experience.
POWS Gym turns training data, progress and coaching into a member experience that feels unmistakably its own—while ImpactLayer supplies the reusable technology beneath it.
Explore the POWS Gym build ↗
POWS GymPowered by ImpactLayer
Build your blueprint.
See it before we create it.
Choose your business type, branding, member features, AI tools and current provider in one guided interactive template. Review the complete blueprint before submitting it to ImpactLayer.
01Business02Brand03Features04Your app
Build my app template ↗02 / WHAT YOU RECEIVEYour branded member app.
Your branded member app.
Managed beyond launch.
A customer-facing iPhone and Android experience, your own control workspace and an ongoing product partnership—not a one-off design file handed over and forgotten.
Branded mobile app
Your identity, navigation, member profiles and selected modules across iPhone and Android.
ImpactLayer workspace
Manage courses, content, members, messages, notifications and app configuration.
Membership connection
Import or synchronise your current provider, with a clear path for exceptions and manual review.
Customised AI
Sector-specific tools configured around your services, content, safeguarding rules and member journeys.
Analytics that matter
See adoption, active members, course progress, engagement and the journeys that need attention.
Ongoing product care
Hosting, monitoring, fixes, platform updates, support and access to reusable new features.
07 / FROM IDEA TO LAUNCHClear decisions.
Clear decisions.
No mystery build.
- TIME
Typical configured launch: 8–16 weeks
Timing begins when scope, content, app-store access and required provider access are ready. Complex integrations or bespoke features may take longer.
- 01
Configure
Choose your sector, brand, modules, AI tools and current membership provider.
- 02
Approve
Review the app blueprint, delivery scope, integrations, pricing and launch plan before work begins.
- 03
Build and connect
We configure the app, prepare content, connect approved data sources and test every member journey.
- 04
Launch and improve
Release to members, measure adoption and keep improving through updates, analytics and support.
08 / PACKAGESYour own app.
Your own app.
A clear route to launch.
Every package starts with a separately branded member experience for iPhone and Android, an ImpactLayer management workspace and ongoing platform care. Choose the level of connection and customisation your business needs.
LAUNCHYOUR BRANDED FOUNDATION
£1,995 setup
£199/ month
For a single-site business ready to give members a proper home under its own brand.
- Branded iPhone and Android app
- Home, profiles, AI, courses and leaderboards
- Diary, messaging and push notifications
- ImpactLayer content workspace
- One sector configuration and AI assistant
- Up to 500 active members
- Hosting, fixes, security and platform updates
RECOMMENDED
GROWTHCONNECTED MEMBER EXPERIENCE
£3,995 setup
£349/ month
For established gyms and academies connecting the app to retention, content and day-to-day operations.
- Everything in Launch
- Membership-provider synchronisation
- Multiple specialist AI tools
- Advanced courses and questionnaires
- Member segments and automated journeys
- Badges, streaks and challenges
- Advanced analytics and priority support
- Up to 2,000 active members
PROADVANCED + MULTI-LOCATION
£7,500 setup
£599/ month
For larger organisations needing deeper integrations, staff workflows and continued product input.
- Everything in Growth
- Multiple locations or academy areas
- Custom integrations and business rules
- Staff roles and approval workflows
- Premium course and creator channels
- Advanced AI content and visual reports
- Monthly product review
- Up to 10,000 active members
ENTERPRISE
A platform configured around the organisation.
Multi-brand or franchise management, complex migrations, dedicated infrastructure, custom hardware or access control, bespoke workflows and service agreements.
From £10,000 setupMonthly service priced to scope
Talk to us ↗Prices exclude VAT. Apple and Google developer accounts, payment processing, SMS, exceptional AI or storage usage, large migrations and bespoke third-party work are priced separately. Final scope is approved before work begins.
09 / COMPARE THE REAL OFFERA management login is not
A management login is not
your own member app.
Low-cost systems can be useful for bookings and admin. But members normally download the supplier’s shared app—not an experience built and published around your business.
What you receive£30–£60 management systemTypical branded-app platformImpactLayer
Separate App Store + Google Play identityUsually no✓Yes✓Yes
Your logo, colours and navigationBasic account brandingTemplate branding✓Configured around your brand
Profiles, progression and rewardsRarelySometimes✓Included
Courses, diaries and leaderboardsLimited or separate toolsPackage dependent✓Connected modules
Sector-specific customised AINoUsually noIncluded by package
Membership-provider connectionThe system is the providerPackage dependentGrowth and above
Ongoing fixes and store updatesSupplier platform onlyShared platform updatesIncluded platform care
Typical monthly region£30–£60£150–£525+£199–£599
£150–£525+Typical public monthly region found for separately listed branded sport and membership apps.
£3k–£10kPublished setup region for configured football-academy platforms with integrations and support.
From £199ImpactLayer monthly price, including hosting, fixes and shared platform improvements.
Market ranges use publicly listed prices from qualifying suppliers offering separately branded store apps, including StudioDash, PushPress, AppSpace, Disciple, Honeycommb and Mighty Pro. Products and scopes vary; these figures are comparison regions, not claims that every competitor provides identical functionality.
10 / THE VALUE GAPMore than a reskin.
More than a reskin.
Less than starting again.
A configured app platform sits between cheap shared software and a bespoke product build. You receive your own customer-facing identity, proven modules and ongoing product care without funding the whole technology stack from zero.
- Your own downloadable member app
- A working management and content workspace
- Sector-specific configuration and member journeys
- Ongoing fixes, compatibility and platform improvements
WHY IT CAN PAY BACK
Retention and acquisition only need to move a little.
A member app does not need to transform every customer. It needs to protect enough recurring membership and create enough new joins to exceed its monthly cost.
ILLUSTRATIVE MONTHLY REVENUE PROTECTED OR ADDED£1,125£13,500 illustrative annual impact
This is a scenario calculator, not a promise or recorded ImpactLayer customer result. Replace the assumptions with your real membership data.
11 / EQUIVALENT BUILD VALUEPotentially £100k+ of bespoke product scope.
Potentially £100k+ of bespoke product scope.
Without starting from zero.
The defensible claim is the cost to recreate the agreed scope—not an invented valuation of your business. Complex native apps, admin systems, AI, integrations, analytics and ongoing infrastructure can represent a substantial independent build.
How we will evidence it
- Freeze the approved feature and integration specification.
- Obtain two or three like-for-like independent agency quotations.
- Compare build, infrastructure, maintenance and update costs over three years.
- Keep commercial valuation separate until the app has users, revenue and retention data.
12 / LET'S BUILDYour members already